Interpreting Your Campaign Metrics

Interpreting Your Campaign Metrics

As more practice owners sat home or in an empty office, waiting to be able to open your doors to patients again, many of you decided it was time to really get a handle on your online presence and marketing. Great! I think online presence and marketing is so important...
Updating Your Business’s Online COVID-19 Announcement

Updating Your Business’s Online COVID-19 Announcement

It’s time to update your patients and potential patients on what’s going on with your office.  We’ve all been getting plenty of reassurances from brands, big and small, about the “unprecedented times” and that “we’re in this together.” This is not what your patients...
Why You Should Be Asking Patients for Online Reviews

Why You Should Be Asking Patients for Online Reviews

All of our sites come with a built-in review builder system, but we’ve noticed that only about 30% of our clients USE them. We wondered, why? This tool is already set up, convenient for both practices and their patients to use, and online reviews have so many benefits...
MedTech, Audiology and Digital Marketing

MedTech, Audiology and Digital Marketing

Audiologists and hearing healthcare providers supply technologically advanced medical devices designed to improve the quality of life of individuals who have a hearing loss.  Historically, the hearing healthcare industry has similarities to other industries, for...
What is Engagement and Why Does it Matter?

What is Engagement and Why Does it Matter?

Technology has changed our lives, and we have become dependent on digital engagement. Digital engagement is the act of engaging people throughout their journey with a company or organization.   Tim Lloyd from The Digital Engagement Guide defines engagement as,  ...

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