by bright | Jun 28, 2020 | Marketing
As more practice owners sat home or in an empty office, waiting to be able to open your doors to patients again, many of you decided it was time to really get a handle on your online presence and marketing. Great! I think online presence and marketing is so important...
by bright | Feb 12, 2020 | FAQ
I won’t keep you in suspense. A free gmail email address is NOT HIPAA compliant. “But I don’t send patient information via email, ever.” That’s a good start, and you should never send any protected health information (PHI) via unencrypted email (that is definitely a...
by bright | Oct 17, 2019 | How-To
It’s seems everything about our industry is changing. Third Party companies are taking a huge chunk of margin out of our sales. Over the counter hearing aids are looming. Large retailers are getting into the hearing aid market. All in all, there is a lot going on...
by bright | Oct 14, 2019 | FAQ
When I ask the question, “Tell me the top 5 ways you get a customer through your door? If just once, someone would be honest with me and say out loud, “I have no idea where my customers are coming from” I’d probably keel over on the spot.” Invariably the answers I...
by bright | Oct 3, 2019 | Marketing
All of our sites come with a built-in review builder system, but we’ve noticed that only about 30% of our clients USE them. We wondered, why? This tool is already set up, convenient for both practices and their patients to use, and online reviews have so many benefits...
